Showing posts with label animation. Show all posts
Showing posts with label animation. Show all posts

Andrew Bird / Matching vs. Coordinating

Andrew Bird’s music video for his song Lull is fully animated. But it isn’t animated in a cartoon-like style. It looks like moving bits of paper. Everything is hand-drawn in actuality, but the pieces were moved around digitally – not by stop-motion.



I love this disconnection of styles. Usually, something that exists outside of a computer – something tangible, like a piece of paper – will be animated in a primarily non-digital manner (stop-motion, clay-mation, etc.). And conversely, digital pieces will be animated digitally. But in this video, physical pieces are digitally animated – this is atypical.

This is something like the idea of mix-and-match. Where originally, one thing matches with another thing, a new thing can be matched with the first in a way that coordinates. The difference between matching and coordinating is an important concept to understand in digital media. Mixing and matching allows for so many more options of styles, and for so many more outcomes.

Wait For The Summer - Yeasayer

Yeasayer's video for their song Wait For The Summer is very well-done and interesting. It pulls along a theme of apples and life - its beginning and end - as it explores the seasons and time. It explores the ideas of life through the apples, through the beetles scurrying around, and through the layering of silhouetted humans. They discovered that human silhouettes, when layered on top of each other, can create different shapes. The whole video is very psychedelic, which matches with the sound of the song.



The song itself is fast-paced, but the video moves along fairly slowly. But there are so many details in the video that it works nicely in keeping with the song. The video really works to accentuate the themes of the song.